Cooking Up Bespoke Content and Events with Food52

MISSION

Introduce, or re-introduce, Amy’s Kitchen and its mission, as well as encourage new ways to enjoy these quality vegetarian ready-to-eat meals

STRATEGY

Partner with a highly popular and brand-aligned publication to create custom posts and video, display media and a unique event that will convey these messages to the target consumer

RESULTS

4.2 million+ impressions and over 333k engagement
333k original recipes created by Food52 shared across 3 blog
posts and 10 social media extensions
50 guests attended An Evening with Amy’s in NYC

MISSION

Introduce, or re-introduce, Amy’s Kitchen and its mission, as well as encourage new ways to enjoy these quality vegetarian ready-to-eat meals

STRATEGY

Partner with a highly popular and brand-aligned publication to create custom posts and video, display media and a unique event that will convey these messages to the target consumer

RESULTS

4.2 million+ impressions and over 333k engagement
333k original recipes created by Food52 shared across 3 blog
posts and 10 social media extensions
50 guests attended An Evening with Amy’s in NYC

COGNAC

A Return to Classic Cocktails’ Roots with Spirited 360° Crawls

ALSACE ROCKS

Riffing Off this Terroir-Driven Region with an Integrated Media, Trade and Consumer Campaign

CHAMPAGNE LAURENT-PERRIER

Building a Brand’s Bubbly Personality Through Profiles

PASO ROBLES

Showing Why This California Wine Region is (Even) Cooler Than You Think

GOAT CHEESES OF FRANCE

Slicing into the US with Inaugural Awareness Campaign

BORDEAUX WINES

Changing the Conversation on a Classic Region Through Impactful Press and Events

PROVENCE ROSÉ GROUP

Seeing 4 Top Markets Through Rosé Glasses with Media and Influencers